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Find Out - Capstone Project

Project type

Logos, Brand Guidelines

Date

March 2026

Location

Calgary, Ab

As the Graphic Designer for Walk Around and Find Out, I was responsible for building the full visual identity of the project from the ground up. My role focused on creating a bold brand system that reflected the app’s playful, urban spirit while supporting the user experience designed by the UX team. Inspired by graffiti culture, street art, and hidden city spaces, I developed custom logos, typography, iconography, promotional materials, and branded mockups that gave the concept a distinct voice. Throughout the process, I explored multiple directions before refining a final style that felt energetic, rebellious, and memorable. The project became a strong collaboration between graphic design and UX, where branding and interface design worked together to create an engaging and cohesive product experience.

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